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BTCC / BTCC Square / Global Cryptocurrency /
Rivian Unveils Custom AI Chip and Self-Driving System, Shakes Market

Rivian Unveils Custom AI Chip and Self-Driving System, Shakes Market

Author:
Global Cryptocurrency
Published:
2025-12-11 21:40:02
9
2
BTCCSquare news:

Rivian made waves at its inaugural Autonomy and AI Day by revealing a proprietary AI chip and full self-driving computer system. The announcement sent RIVN stock tumbling, with shares closing down 9% amid broader market pressures. Nvidia, already facing headwinds as automakers develop in-house AI solutions, fell 2% on the news.

The electric vehicle upstart undercut Tesla's pricing with its Autonomy+ subscription service, offering driver-assist functionality for $2,500 upfront or $49.99 monthly—significantly below Tesla's $8,000/$99 FSD option. CEO RJ Scaringe positioned the MOVE as part of Rivian's evolution from software-driven to AI-driven platform development, claiming the technology enables unprecedented innovation cycles.

A forthcoming software update promises hands-free driving capability across 3.5 million miles of North American roads. The market reaction highlights growing competition in automotive AI, where traditional suppliers now face challenges from vertically integrated manufacturers.

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